Posts tagged Players
Harnessing your Players’ Passion for Gaming in All of your Casino Marketing Efforts!
Jul 23rd
Harnessing your players’ passion for gaming is something that most casino marketers will agree is the easiest way to increase frequency of play and time at the table/machine. What they can’t agree on is what method is the best. What if it was possible to harness your players passion for the games that they love in a way that could also reward Your Casino with new quality high Theo Players.
When you have a high theo player, some would argue that the best way to reward them is with some type of extravagant gift, or experience that would take them off of the casino property. On the surface this tactic makes sense, because it gives the host some 1 on 1 time to get to know the clients likes and dislikes. There are a couple of problems with the above scenario.
1) When you take someone off property to an event, you take away from the time that they can gamble at your casino.
2) By showing them a great time, they may remember this fondly and even tell some people about it, but they will not be actively engaged in promoting your property
3) While getting quality time with your high theo players is of great importance, remember that the ultimate goal is to earn more revenue for the casino
What can you, as a casino marketer do to ensure that your player development program is as efficient as possible while giving you a better ROI. Why not let your players Bring the Casino Home with a truly targeted player development gift. Everyone talks about targeted gift giving, and targeted player development, but a truly targeted player development gift taps into what Your Player is passionate about. Where better to start then with the very thing that they come to your casino to do, play their favorite casino game.
Finally there is a gift that is perfect for this crowd. A Casino Game of the Month Gift Club. It is the 1st of it’s kind, and since most casino marketers already use monthly gift clubs as player development gifts, this should be a no-brainer. A win-win for both the casino and the player. The player winds up with a branded Home Game set-up as a reward, and the casino winds up being able to do something that has not been possible as of yet….Sponsor Your Players’ Home Game.
Every week when they get together with their friends to play Poker, they along with their friends will be staring at your brand throughout. They say it takes between 4-8 impressions to change the buying habits of someone. Is it worth it to wait a couple of months to add up to 6 new players to your database?
This is what the casino industry needs during this time of growth. By cultivating your players where they are the most comfortable, and allowing them to practice with their buddies, you are building an even stronger bond with your player. The Game of the Month Club allows you to cross-promote other games within your casino that have higher house advantages.
Eric Hansel is the President of Executive Gaming Monthly….The 1st Casino Game of the Month Gift Club, and the coolest gift around. Eric lives in New Jersey with His wife and Son. To find out more about how Executive Gaming Monthly can help you to optimize your promotional spending check out http://www.ExecutiveGamingMonthly.com, or give us a call at 201-927-3526.
Texas Holdem Tournament Strategy – Winning vs. Aggressive Players
May 24th
The Texas Hold’em poker phenomenon has taken the country by storm. There are reportedly over 100 million active poker players worldwide. Poker’s popularity is largely the byproduct of technology and several recent trends: 1) online gaming, where players engage and socialize in real-time over the Internet, and 2) the broad publicity created by high profile TV shows like the World Series of Poker and World Poker Tour.
With all the poker-mania, there’s an amazing shortage of quality information to help people learn how to play properly and become great players quickly. This is the first in a series of Texas Holdem strategy articles aimed at helping players learn how to win at Texas Hold’em poker. Tournament play is a popular, fun sport. These articles will help players understand how to approach tournaments, which differ greatly from regular “ring game” play.
This installment deals with the most-asked question: “How do I deal effectively with aggressive players?” Many players struggle against “maniacs”, the aggressive, wild players who play most every hand, somehow seem to pull cards out of thin air, and often manage to dominate the table.
Here’s what actually happened in a recent poker tournament. I entered a tournament at the Seminole Hard Rock Hotel and Casino in Hollywood, Florida, about 20 minutes from my home in South Florida. This weekly $300 entry-fee tournament fills the poker room with 220 players every Monday night.
The blinds start at 50/100 and go up every 15 minutes. I spent the first 30 minutes just hanging out and occasionally limping in to see a flop. The reason for “treading water” was to study my opponents and their playing patterns very closely. There were a number of solid poker players, but right away I spotted the aggressive ones.
I was sitting in the middle, directly across from the dealer. There were two “wild men” to my right. These two participated in most every hand, and agonized with themselves whenever they had to throw a hand away. This was hilarious to me, and it was also very telling. I knew these dudes were doomed from the onset, yet they were extremely dangerous if they caught something with one of their trash hands. These types are great targets, but only when you know how to play them correctly. If you do, you’ll end up with most or all of their chips in your stack. The key is to get to their chips before someone else does.
There were some squeaky-tight and solid players, as usual. Finally, there were two other players to my left who knew one another very well and spoke what sounded like Russian. These two played very aggressively. They rarely called or checked. They would bet or raise the pot significantly, so if they played a hand, you knew they were going to bet it big and you’d better be prepared to push a bunch of your chips into the middle. As a result, the table became tight overall, except for these four players who controlled the early action and dictated the table tempo for the first hour or so. They gambled with wanton abandon, trading chips with each other as the rest of us just observed and wished for a real hand to materialize.
It became apparent that our maniacs were playing mostly garbage hands, and using assertive chatter in an attempt to intimidate everyone. They were enjoying pushing everyone around with their aggressive betting and raising style. Humorously, they got into a number of showdowns, causing all of their trash hands to become openly exposed; e.g., 69 off-suit, Q3 suited, etc. I definitely had these guys pegged now – if only I could get a strong hand…
Later, one of my Russian “friends” came in over the top of a bet I’d placed with a huge raise, then smiled at me as he leaned his head back as if to say “Go ahead. I dare you”. My middle pair just wasn’t strong enough to engage with him, but I remembered this little “lesson” and my mistake. He’d used this tactic many times against the others and I should’ve expected it. I also realized that we had not seen any of his supposed “big hands”, as he always mucked them. Whenever you see an aggressive player dominating, and then mucking all those supposed “great hands”, you know you’ve spotted a target.
We played on, with the two maniacs to my right getting busted out by the Russian contingent. It’s been an hour and fifteen minutes – and I still haven’t seen even one decent hand yet! This is, unfortunately, typical poker.
After about an hour-and 45 minutes, I finally pick up a pair of wired 9’s (99). Now I was hoping the flop would yield a set (trips). Sure enough, it came: 9, K, 5. I was elated and jumping up and down (inside). I was finally in a position to make my move, and hoped it would be against one of my aggressive Russian friends with their big stacks.
To prepare my trap, I delayed and muddled around for about ten seconds, and then casually “checked” verbally and using my hand in a chopping motion, with a slightly disgusted look. Next, the younger Russian moves in with a big bet of 3,000 chips. I was sure I had him now. As expected, everyone else quickly folded and got out of his way – except me. This fellow had pushed everyone around and I was finally properly armed and ready to do battle on my own terms. Note that this had been my “battle plan” all along. I was deliberately targeting these aggressive characters, knowing that when the time was right, their ill-gotten stacks would become mine!
The action came back around to me, so now it was just the two of us heads-up. The two Russians said something to each other that the rest of us couldn’t decipher. I delayed and bobbed my head around as if to be struggling with my decision. Then, I motioned with both hands and uttered “I’m all-in”. I knew this series of actions would likely trigger an aggressive reaction, since my “check-raise” made it appear as if I was trying to steal this pot! A check-raise almost always triggers a full-tilt response from an aggressive player.
He immediately called me – he was so aggressive (and pot-committed) that it was like a fish taking the bait and running for deep waters – hook line and sinker! I threw my pair of 9’s over, revealing the trip 9’s. There was a low murmur around the table from the other players. My young Russian friend reluctantly flipped his five/trash hand over – he had a pair of fives (with a King over-card showing on the board!). He was definitely angling to drive me out of this pot with his ascertive play – one too many times…
You see, no one actually gets that many great hands in poker – nobody. If someone plays 30% to 40% or more of the time, they’re just “gambling” and bluffing. This guy thinks he has a “good” hand, because he actually had a real pair – something he doesn’t often have when pushing everyone around with mostly aggressive betting as his only real weapon.
The turn came and it wasn’t a five – then someone pipes up and says “he’s drawing dead”. Believe me, you never want to hear that when you’re in a showdown! I looked over as he said something in Russian to his buddy – another violation of tournament rules, as everyone is compelled to speak English at the tournament table. It wouldn’t matter, as he stood up, grabbed his jacket and left after receiving some consolation from his friend.
His older friend glared over at me and uttered something derogatory in Russian. I had no clue what he said, but I knew from his tone that I didn’t like it. I also knew I’d gotten under his skin by taking down his buddy and raking in all of his chips. I responded with “what’s that, I don’t understand what you’re saying since you’re not speaking English?” loudly so everyone at the table could hear me.
He mumbled something about his friend…I smiled and said politely with a smile “I deliberately laid that trap for your friend and he fell right into it!”, pushing the knife in deeper, knowing he’d be gunning for me anyway – might as well make sure my next trap was fully set. This also signaled to everyone else at the table that whenever I checked or limped, it could be extremely dangerous if assumed to be a sign of weakness – something I’d leverage later as the blinds and antes rose and the proper time to bluff and steal blinds actually arrived.
After a slight pause, my Russian friend noticed that everyone was now looking at him. He looked down at his chips and said “nice play” with a reluctantly polite tone.
Boy, I was elated! My battle plan was definitely becoming field-proven here – and my next target was clearly sighted. It had taken careful observation, planning and a lot of patience to wait for the right hand, and then play it correctly to take this highly-skilled, aggressive player out and rake in all of his chips.
About ten minutes later, it was tournament break time, after two hours of play. I counted my chips, which totaled 14,900 (we started with 5,000 each), then grabbed a quick bite to eat, reflecting on what had just taken place.
Within ten minutes of returning from break, I finally picked up a serious starting hand: Cowboys (KK). I knew it was time for my new Russian friend and me to tango, so I fired out a bet of 3 times the big blind: 3,000 chips, bait that I was sure he couldn’t turn down. Sure enough, he bit – big time. His all-in raise came almost instantaneously, before I could even get my bet onto the table. He was totally ready to engage, and had been laying in wait for me – just like I had planned. I had set him up by taking out his friend and then challenging his poker ego in front of everyone. He just had to retaliate against me – it was a totally predictable “full-tilt” response from this kind of player.
This is what the game of poker is really all about – having a well-defined strategy, the patience to wait for the right hand, and then executing properly. It’s what makes poker a game of strategy instead of a game of chance (for some of us).
He raised by going all-in with around 8,000 chips to my roughly 14,000. I quickly called his all-in bet. Everyone else quickly folded and got out of our way.
I flipped my pocket kings over, then looked him straight in the eye and just smiled. Then someone says “Yeah! Now we’ve got some action!” He sighed and flipped over QQ – he actually had a real hand for a change. That’s one of the problems with these kinds of “semi-solid, aggressive” players, like my Russian friend here, and other poker greats like Gus Hansen. You never really know exactly what to expect from them. Of course, my opponent could’ve held pocket rockets (AA), but I’ll play those KK cowboys strong each and every time I get them, since there’s only one hand that can beat them heads-up. I also knew this aggressive player on tilt was likely to be overplaying his hand, improving my odds significantly.
The flop, turn and river came and went without another Queen and it was done – my cowboys stood up and I had all of both Russian’s stacks, which included most of the other two poor maniac’s chips (who lost to the Russians earlier). This instantly made me by far the chip leader at our table with well over 22,000 chips!
I went from having an average chip stack to being the table chip leader, against tough, aggressive opponents, within less than half an hour by:
a) Playing solid, reasonable tournament poker,
b) Not taking big, undue risks with weak or “drawing” hands,
c) Studying my aggressive prey and where the chips were sitting,
d) Formulating and refining a battle plan while observing the game progress,
e) Remaining patient while waiting for the right hand to make my move, and
f) Executing this plan with precision against a predetermined opponent, and on terms of my choosing – not the opponent’s.
There was no luck involved at all – except that my opponent didn’t hold AA or pull some lucky cards with a trash hand – which was simply playing the odds in my favor.
I started out with a high-level strategy to target aggressive chip leaders, and go after them with strong hands from the right position. I planned this before I ever arrived at the casino that day, or knew who these players would be. Then, I refined my plan once I knew for certain whom the evening’s targets would be and how I’d provoke them. It certainly helped that I caught two decent hands during those first hours of play.
Unfortunately, I later lost to a legitimate full house, but made it into the top 40 – it happens…
The key to playing against aggressive and maniac players is having a viable Texas Holdem strategy you can profit from when you get some good hands. If you have a good plan, you can convert it into a formidable stockpile of chips – a stack that you’ll definitely need as the blinds and antes increase and the tournament field narrows in the latter stages.
This is how I approach Texas Holdem strategy for tournaments now – at least when the tables are full with 8 or more players, some of them aggressive and maniacs. So, the next time you encounter wild and aggressive players at your poker table, get ready to have some fun! It’s like Tae Kwon Do – using the opponent’s own energy and momentum against them.
In the next installment, we’ll detail this Texas Holdem strategy more formally, along with exploring some other tournament tips for playing better Texas Holdem poker.
Until then – good luck!
Rick
Rick Braddy is an avid writer, Texas Holdem player and professional software developer and marketer for over 25 years. His websites and Texas Holdem poker software specialize in helping people become better players. If you’re a poker player, be sure to visit his BetterHoldem.com Poker Tournament Strategy website today and learn how you can play better Texas Holdem, too.
Peter Griffin – The Babe Ruth of Blackjack Players
Apr 24th
Every sport or game of skill and chance has their legends and most were known for their charisma as well as their skills and this is how they were remembered, but in pure mathematical games such as blackjack who remembers the players who brought it to where its at today? Not many, because most of them were more on the steel cold statistical side then others. One of the ambassadors that helped bring recognition to the game was Peter Griffin. Griffin was one of the half dozen of original players to be voted into the hall of fame of Blackjack.
It is no coincidence that Griffin was among the first to develop a mathematical system to break down a blackjack players advantage and disadvantage of winning depending on his skill level as he was a math genius whose grandfather was also a math genius. His theory showed that the house had a slight 2% winning advantage over the regular blackjack player. While this seemed small to most people but if you look at it in a purely business sense over a volume of millions of hands played you will see that this small percentage brings in massive profit to the casinos. The whole premise of his card counting theory is relationship between betting correlation and the playing efficiency. Suffice to say that he probably wasn’t liked by too many of the gambling casino owners. He then went on to write many books on how to play the game and among his best books were titles such as Complete Card Counter’s Guide to the Casino Game of 21 which eventually became a classic that every potential fan or player of the game has read. It is probably the bible on blackjack.
Before playing and studying the game Griffin was a math and statistics teacher at the Cal State . He spent many years saving and compiling many statistics on the game and though he passed away in the late 1990’s he had transformed the game. What was once known as a game of chance and luck is now known as a game made specifically for the mathematical mind. So next time your at a casino in Las Vegas or Atlantic City and sitting down at the blackjack table remember Griffins name and you will always see this game as a game of skill and of the mind.
Author loves to write articles about the differences between the blackjack strategy of land based casinos and Online Blackjack .
Tips & Strategies for Slot Players
Apr 4th
1. Always play with money you can afford to lose.
Let’s face it. No matter what tips and strategies I give you on this page, the house still has the edge on any slot game you play. So the best way to play smart is to play with entertainment money, fun money. DON’T play with the rent money. Scared money always loses; whether or not you’re superstitious.
2. Always play the max bet.
If you don’t play the max bet, then you reduce your payout percentage considerably, because the biggest jackpots always require the max bet in order to win. And the biggest jackpot is calculated into your payout percentage. You want your payout percentage to be high, and in order for that to happen, you MUST play the max bet. If you can’t afford the max bet, then play lower limits.
3. Understand the rules and payouts of the machine before you play.
My winning slot strategies are always aimed at maximizing the entertainment value of your slots play. To me, that’s just being realistic. And the best way to enjoy any game, and especially a gambling game, is to understand what’s going on.
4. Set win goals.
This one might be controversial to some people, but the fact is that if you’re up for a session, you might as well quit when you’ve hit your win goal so you can feel good about it. Go see a show, enjoy a nice meal, or catch some of the tourist attractions before you play all your winnings back. People who win quit when they’re ahead.
5. Set loss limits.
Bankroll management (loss limits and win goals are bankroll management techniques) do not affect the odds or payouts on a slot machine game. BUT, they can help you preserve your bankroll and keep you from losing money you can’t afford to lose. And if you don’t have the self-discipline to keep yourself from playing back all your winnings or to quit while you’re ahead, then you shouldn’t be gambling at all.
6. Understand the hourly cost of playing.
Realistically speaking, most people actually play 600 or so spins per hour. If a machine pays out at 95%, and you’re playing $1 per spin total, that you’re looking at an hourly cost of 5% times 600 spins X $1/spin, which means it costs $30/hour to play. Why’s it important to know how much it costs to play? Because you need to budget your gambling. Only you can decide what is an appropriate hourly cost for the entertainment you’re receiving from playing the slots.
If you stick with these slot machine tips and strategies as your starting guide, you won’t go wrong as a winning slot player. (And you’ll understand that a “winning slot player” is something like a “jumbo shrimp” or “military intelligence”–an oxymoron. But there are different ways to define winning.)
Be sure to visit the author’s websites about slot machines and blackjack for more top quality gambling information.
Roulette Strategies & Tips For Smart Players
Mar 22nd
Gamblers are always looking for better roulette strategies & tips to give themselves a shot at beating the house. Unfortunately, the roulette strategy most rely upon is to bet their “lucky number” or go with gut instincts each spin of the ball.
The casinos employ devious techniques in order to make the worst bets in the house the most attractive to make. This efficiently serves to increase their win percent. Consequently, it also serves to increase the player’s losses. Smart players seek ways to immunize themselves against this psychological barrage.
The minute you walk into a casino you are subjected to it. The combination of colors, lights, sounds and music are specifically geared to get you in the right mood. The right mood to lose money, that is. The average person left to their own devices doesn’t stand a chance in this battle.
There are many different available bets on the roulette board. Outside bets involve picking odd or even, red or black, or first half of numbers versus second half. These bets all pay even money. True odds are less when taking into consideration the green spaces.
European roulette boards have one green space. It is the 0 and can be bet paying the same return as any other sole number. American roulette boards have two green spaces. They have the 0 and the 00. The inclusion of this second green number serves to decrease the expectation to the player for all other bets.
An effective roulette strategy addresses two aspects. The first is deciding which wagers to bet. Most usually, a sophisticated strategy uses a combination of wagers to create one macro bet. Simply guessing red or black is not a strategy.
The second aspect relates to money management. Players need to have a disciplined and effective bet amount regimen. Unfortunately, most players either bet the same every spin or vary widely betting by gut and emotion alone.
Cutting edge roulette strategies & tips are out there if you know where to look. Usually they require quick deployment before the casinos catch on. They enjoy keeping their edge.
For the latest on out of this world roulette strategies and tips, check out http://Roulette.BestChoiceOnline.com.